Large format refers to any printed material that is larger than the standard printing size, typically 8.5 x 11 inches. Large format printing allows for the creation of high-quality, visually impactful materials such as banners, posters, trade show displays, and vehicle wraps. Large format printing is often used in marketing, advertising, and branding to attract the attention of a larger audience.
Some common examples of large format printing include:
1. Banners: Banners are large printed materials that can be hung indoors or outdoors to promote a product, service, or event.
2. Posters: Posters are large printed materials that can be used for advertising, informational purposes or for displaying art.
3. Trade show displays: These are large displays used in trade shows or conventions to promote a brand or product. They may include banners, backdrops, tabletop displays, and other large-format materials.
4. Vehicle wraps: Vehicle wraps are large vinyl decals that are applied to the exterior of a vehicle to promote a brand, product or service.
Large format printing is typically done using specialized printing equipment such as wide-format printers and plotters. This type of printing requires high-quality resolution and vibrant colors to create an impactful visual display. The materials used in large format printing can vary, from vinyl to fabric, and can be customized to suit the specific needs of the project.